Danielle Blasse 7010 - Cloe Pace-Soler 7352 - Rebecca Holloway 7279 - Natasha Welch 7399
Townley Grammar School - 14109

Monday, 24 March 2014

Evaluation Question 3 - Cloé

3.)What have you learnt from your audience feedback?

Feedback from the survey
  • We initially sent out a survey to ask second opinions on the plot line of our trailer. From this we made many key decisions that were linked to our trailer.
  • Firstly when creating our trailer we felt it would be effective if our protagonist was to be spied on, however deciding which camera would be best to do this on was difficult. This was one of our first questions to our audience.
  • This feedback told us that the preferred camera would be a laptop camera and so we took this on board when filming the scene in which she is spied upon.
Development
  • We took this on board when editing our footage from our bedroom scene as we
    realised that we have to make it obvious she was being recorded from a laptop. 
  • This meant that we had to download a 'REC' sign and make it transparent through photoshop. Once we had done this we then imported it into iMovie in the corner of the video. 

  • Secondly, we were unable to decide whether subtle or obvious discrimination would be better in order to correctly portray our message. When we asked our audience the majority of answers thought that a subtle type of discrimination would be preferred, we felt that this was better as it would show the audience that the trigger for mental illness doesn't always have to be obvious.
Development
  • We took this on board when filming our footage and brainstormed different angles we could utilise to demonstrate that our protagonist had really been hurt despite the discrimination being quite subtle. 
  • We did this through a close up of our protagonist's face, while our antagonist walked past the camera. This meant that it was clear the antagonist was leaving the room straight after the protagonist's mental breakdown, and the audience would then see the protagonist's expression and how this had impacted her. 
  • We felt this was necessary if we were to include more subtle discrimination as otherwise it wouldn't have been noticeable that our protagonist was hurt and the meaning would have been lost. 


  • Finally we weren't sure if having the protagonist wear a mask would be freakier for the audience. However when we asked them they felt that the imaginary friend shouldn't wear a mask or animal ears. We felt that this was also a good idea as if we had used a mask it wouldn't have been as obvious that we were using chroma keying for some of our scenes. 
Title
  • We also gained feedback on what our title should be. 
  • After giving our audience a selection of titles our trailer could be called, we clearly saw that the winner of these was 'Unhinged.' 
  • We felt it was important to listen to the audience as the title is key to attracting attention from them. 

Feedback from YouTube comments

  • We then completed our trailer and asked people to feed back on YouTube. This gave us a lot of helpful feedback. 
  • One main issue that many picked up was the facebook scene as many said the mean comment that triggered our protagonist wasn't clear. Because this scene is crucial in understanding our trailer, the fact the audience were missing this because it wasn't clear meant they weren't able to fully understand. 
Development
  • We therefore made this scene longer by a few seconds and had a close up of the keywords flash up along with non diegetic sound of 'freaking out in the library' so the message was clear.
  • We this shot up for a few seconds after this so that it was completely clear, and then followed this by our protagonist slamming the laptop down to clearly show she was hurt by the comment. 
  • By having her imaginary friend say 'Charley' we then clearly showed a link between her mental health and the discrimination. This demonstrated a cause and effect which was key to our meaning. 
  • Secondly, people found it difficult to follow the story because they found the titles were too short, therefore we made them all two seconds long and shortened any transitions so they weren't taking away length from the titles. This meant people had enough time to read what was being said and full understand our narrative. 
  • Suggestions were also made about various other bits to cut out. For example one comment (shown above) stated that a shot where our antagonist goes towards the webcam makes it seem like the antagonist and the protagonist are friends and they are communicating. This is clearly not what we wanted to show as our antagonist was being spied on in that scene. Therefore we took this advice on board and removed that part of the scene.
  • Comments were also made about how the montage scene was a bit unexpected due to the sound, for example they said that it jumped straight in without any warning. 
Development
  • We therefore made tweaks to this so cinematic booms were introduced much earlier in the trailer. This meant having subtle deep bassy sounds throughout the bedroom scene, so we could slowly raise the tension. This proved problematic as we had to make sure the 'booms' were at the same point as the beat in the piano song we had in the background. In the lead up to the montage we had to slowly decrease the volume of the piano music as many found this was anti-climatic. We then inputted a high pitched 'whooshing' sound that increased the tension just before the montage therefore warning the audience of the climax that was coming up. The high pitch noise ended just as the booms began therefore leading the audience straight into the montage scene. This meant that the montage scene wasn't as unexpected and so it signalled to the audience that we were nearing the climax of the trailer. 

No comments:

Post a Comment